RevTech Systems Analyst - Worldwide
Invoca is the industry leader and innovator in AI and machine learning-powered Conversation Intelligence. With over 400 employees, 2,000+ customers, and $100M in revenue, there are tremendous opportunities to continue growing the business. We are building a world-class SaaS company and have raised over $184M from leading venture capitalists including Upfront Ventures, Accel, Silver Lake Waterman, H.I.G. Growth Partners, and Salesforce Ventures.
About the Team:
Our Marketing Operations is a marketing rev-tech team focused on technology.
About the Role:
Join our dynamic team as a RevTech Analyst, where you will be instrumental in leveraging data and technology to drive marketing and sales success. Your expertise will be pivotal in enhancing our lead-to-revenue process, maximizing technology stack efficiency, and propelling revenue through strategic technological and operational advancements.
Data Management Strategy:
- Data Acquisition: Proactively identify and source key data, working in tandem with sales and marketing to pinpoint their needs and securing relevant information.
- Accounts Contacts Oversight: Guarantee the precision and completeness of account and contact information across all systems, regularly curating our databases.
- Data Enrichment Initiatives: Craft and apply data enrichment techniques to bolster database quality and utility. Recommend effective tools and solutions for data enhancement.
- Data Dictionary Upkeep: Consistently update and uphold the data dictionary, ensuring uniform data classification and application throughout our organization.
- Data Integrity Assurance: Establish and enforce protocols to maintain pristine data integrity, focusing on deduplication, validation, and normalization procedures.
System Administration Optimization:
- ZoomInfo Management: Employ ZoomInfo for meticulous enrichment of account and contact details. Manage credit utilization for optimal enrichment outcomes.
- Marketo Administration: Maintain Marketo's operational integrity, ensuring it integrates flawlessly with other systems. Design and refine marketing automation flows and provide technical support.
Process Operations Excellence:
- Marketing Campaign Infrastructure: Partner with marketing units to construct and refine marketing campaigns. Ensure technical setups align with strategic objectives.
- Campaign Technical Assistance: Offer robust technical support for marketing initiatives, ensuring swift resolution of technical concerns.
- Campaign Performance Analysis: Scrutinize marketing campaign results, delivering insights and guidance for enhancement.
- Reporting Visualization: Develop and sustain reporting frameworks and dashboards to clearly exhibit campaign metrics.
- Strategic Data Application: Liaise with key players to transform data analytics into actionable business strategies.
- A bachelor’s degree in Marketing, Business, or a related field preferred.
- At least 4 years of experience in marketing operations, including 2+ years in revenue operations.
- Certification in Marketo required
- Expertise in GTM tools such as Salesforce, Marketo, Demandbase, SalesLoft, ZoomInfo.
- In-depth knowledge of sales methodologies and ABM motion.
- Advanced analytical abilities with a knack for transforming data into strategic actions.
- Competency in managing concurrent projects with a keen eye for detail.
- Exceptional communication, both in writing and verbally.
Salary, Benefits Perks:
Teammates begin receiving benefits on the first day of the month following or coinciding with one month of employment. Offerings include:
- Paid Time Off - Invoca encourages a work-life balance for our employees. We have an outstanding PTO policy starting at 20 days off for all full-time employees. We also offer 15 paid holidays, 10 days of Compassionate Leave, days of volunteer time, and more.
- Healthcare - Invoca offers a healthcare program that includes medical, dental, and vision coverage. There are multiple plan options to choose from. You can make the best choice for yourself, your partner, and your family.
- Retirement - Invoca offers a 401(k) plan through Fidelity with a company match of up to 4%.
- Stock options - All employees are invited to ownership in Invoca through stock options.
- Employee Assistance Program - Invoca offers well-being support on issues ranging from personal matters to everyday-life topics through the WorkLifeMatters program.
- Paid Family Leave - Invoca offers up to 6 weeks of 100% paid leave for baby bonding, adoption, and caring for family members.
- Paid Medical Leave - Invoca offers up to 12 weeks of 100% paid leave for childbirth and medical needs.
- Sabbatical - We thank our long-term team members with an additional week of PTO and a bonus after 7 years of service.
- Wellness Subsidy - Invoca provides a wellness subsidy applicable to a gym membership, fitness classes, and more.
- Position Base Range - $90,000.00 - $120,000.00 Salary Range / plus bonus potential
- Please note, per Invoca's Covid-19 policy, depending on your vaccine verification status, you may be required to work only from home / remotely. At this time, travel and in-person meetings will require verification. This policy is regularly reviewed and subject to change at any time.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal-opportunity workplace.
Originally posted on Himalayas