Social Media and Customer Marketing Manager (Anywhere in the US) in Remote

22 days ago
Intellimize
Mid Level
Full Time
Anywhere (100% Remote)
Intellimize is redefining how people think about personalization and optimization. We’re backed by leading early-stage investors including Amplify Partners, Homebrew, and Precursor Ventures. Intellimize intelligently optimizes websites for revenue driven leaders. Our machine learning automatically personalizes the buyer’s path to drive more web conversions. On average, our customers achieve 46% lift. We work with great companies like Drift, Looker, Unilever, Sumo Logic, Tableau, Emburse, and many more.

We believe everything we do flows from two things: making our customers wildly successful and having this be the best professional experience of our lives. This company is based on our customers achieving their goals, getting promoted, and getting up on stage saying great things about our work together.We’re headquartered in San Mateo, CA, and these days in Zoom meetings. This role can be permanently remote, from anywhere in the U.S.

Do you love customer stories and live on LinkedIn?We’re looking for a social media native with a marketing focus to help us tell the story of Intellimize through the successes of our customers.

This role has equal parts social media marketing and customer marketing. The primary objective is to drive growth of the business by engaging more individuals from our target accounts on LinkedIn, and converting an increasing number of them into qualified leads for sales. The accelerant for the whole process is the pool of customer testimonials that you will grow.It’s time to take our LinkedIn game to a whole new level, and you could lead the way. If you can show your personality while building the company brand, catalyze engaging online discussions with customers and influencers, and tease out new shareable proof points from our amazing customers, we’d like to meet you. 🙂


We offer the opportunity to:
  • Make your mark: you’ll be part of an agile and fast moving team
  • Advance your career: take on key projects you might not get in larger firms
  • Interact daily with founders and company execs
  • Earn a competitive salary, plus benefits and equity
  • Experience working in leading edge AI and Machine Learning space

Responsibilities
  • Use social media, especially LinkedIn, to increase awareness AND build pipeline
    • Create and execute social media strategy and tactics that achieve our goals:
      • Build followers from our target market
      • Increase engagement with our social media posts
      • Convert social media engagement into leads and MQLs
    • Facilitate LinkedIn engagement between company execs and industry experts
    • Develop the Intellimize brand though content that contains both human interest and business topics
    • Maximize value of existing assets by repackaging and repurposing written content and videos, while helping prioritize new content development
    • Apply analytics to understand B2B social media trends (what’s working generally) and program effectiveness (what’s working for us)
    • Ensure we are using the most appropriate technology to increase efficiency and effectiveness of our social media efforts
  • Build strong relationships with our customers, and help them share their stories about working with us
    • Increase customer advocacy that validates the Intellimize solution through success stories, video testimonials, online reviews, referrals, and more
    • Manage our customer marketing asset development process, and the library of our customer assets
    • Through the process of developing relationships and new stories, learn what our customers really care about, and share those insights to improve our marketing overall
    • Create and manage customer engagement programs, such as user groups, meet-ups, and awards programs

Experience & Skills
  • LinkedIn influencer with B2B marketing orientation, demonstrated by high activity and engagement that is effectively used to create business value
  • Persuasive communicator that convinces customers to share their stories and motivates online followers to take action
  • Outstanding storyteller that engages audiences through written word and video, as well as verbally
  • Demonstrates both passion for serving and understanding customers, and hustle to publish a customer success story whenever the door cracks open
  • Expert on social media technology and tools
  • Familiarity marketing to marketers, and with the overall MarTech domain
  • B2B Saas experience at the early stage and through high growth
  • Bachelor’s degree in communications, marketing, or relevant field